first sale

with the $47 price point. Still spent too much but its promising. Ill see if a few days pass without a return

interesting

I was handling my bosses google campaign. He wanted to take the success I had and scale it up by handing it over to "professionals".

Since doing so our numbers have plummeted. I knew I was doing something right but I had no clue how solid of a campaign I had. These guys are costing my boss thousands. Its the worst month since I first started this thing about a year ago.

to do

i wonder if I am in the norm on this...

I create these awesome to-do lists and never actually do them. Screw that. Lets make some must-do lists. If I create the list I need to promise myself its going to be worked on at least to some degree. I know the momentum will push me to actually finish them if I do that. For myself and everyone (or is that One) who reads this here is my to-do list for the next couple weeks...

-create video content
-finish new reports
-finish new sales letter (ugh...why did I write that one down)
-restart Google campaign with an understanding of the price point that will actually WORK.
-save and organize all receipts to get an accurate look at my cash-flow

new sales letter

Im pretty happy with it. Got some more to go on it but its shaping up nicely. Of course the market will be the judge of that but I am following the advice of some of the best in the industry in my niche so...

in the zone

last night I wrote a 14 page report that I am going to add to my products to increase the value. I have to raise the price point to $47 or else I'm going to keep losing money.

It was great. I took a few hours and really knocked out some quality content. I have a few more ideas for reports to add to the ebook and I will have more of a "system" than a simple ebook. Then I am going to rewrite the sales letter to describe all the new value. This is something I should have done since day 1 but I am an antsy dumbass at times....

expectations

so a very successful guy in my niche is friends with one of my good friends. I was informed that his average sale is made 80 days after first opting in.

80 days.

mindblowing.

i have to keep plugging my readers with good content for well over 2 months before most decide to buy.