I found an old report I wrote so I spruced it up and released it to my list. Within 5 minutes I had a sale. Now that is results I can live with. I am now averaging 2 sales a week (had some returns which kinda pissed me off) but I am slowly putting together how this whole thing actually works. I am also at or near break even so I am building my list for super cheap.
My concerns are email deliverability and spam filters. If I send an email to my list of 500 or so people it seems I am averaging 30-50 opens only. I dont understand why the number is so low so that has become my primary focus.
Got a nice email today from a guy who said he was impressed with my info and why i dont charge for it. This is EXACTLY where I need to be. The free content must be valuable and it looks like some people feel this way which is a great sign.
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