more momentum

Moving forward bit by bit.

List up to about 2400 people.

Returns staying near 7-8% (good number)

conversion rate around 2.5% (freaking great number)

Bigger and bigger gap between sales and ad spend (That's a good thing)

Still predicting 6 months until I can replace my current income. Provided these numbers stay consistent.

What needs work:

opt in rate is only 15-17%. I want 20+

I need more content emails. I am recycling too many which will create more unsubscribes.

But still Ive come a long way in a year.